At Cinécraft, we design and develop nationally recognized custom learning solutions to support the performance goals of our clients. Since opening our doors in 1939, we've worked on thousands of projects in virtually every industry imaginable. In many cases, this has made us not just experts at what we do, but experts at what our clients do.
With every project we strive to create an experience that brings the learner as close to the behavior or skill to be learned. We believe this is the only way to see measurable results. Because this is our mission we have created 7 better learning principles that all learning must be measured by:
1. Authentic – Create learning experiences that are as close to real-life as possible.
2. Timely – Provide learners with content as close to when they need it as possible.
3. Efficient – Learning should take as little of the learners' time as possible.
4. Relevant – The only content that should be given to learners is content that helps them to do their jobs better.
5. Engaging–Create learning that activates learners' curiosity rather than providing meaningless clicks.
6. Fun – Use creativity and outside the box thinking to create fun for the learner. Sometimes it is story and sometimes it is games, but making fun will entice learners to dive in, stay in and come back again.
7. Accessible – All learners in the target audience should be able to experience learning anywhere, from any device, without obstacles.
The deliverables we develop include e-Learning, video, instructor-led training, virtual instructor-led training booster training, simulations, games and performance support tools. Our e-Learning authoring tools include HTML5, Captivate, Articulate Storyline and Lectora.
We are proud to be on Training Industry's Top 20 Content Development Companies to Watch List from 2015-2018 and eLearning Industry's Noteworthy Companies for 2018.
Cinécraft began creating eLearning in the mid 90’s when the industry was in its infancy, training hospital staff on health and safety procedures. Today, custom eLearning, mLearning, Gamification and development of microcourses is a major reason for our growth nationally.
With every project we strive to create an experience that brings the learner as close to the behavior or skill to be learned. We believe this is the only way to see sustainable measurable results. Usually that means practicing a skill or behavior on-the-job or in a role-play. But, when that is not feasible, we do it through immersive simulations online.
We try to create the most efficient, effective and enjoyable learning experience with every project. Usually this is done through simulations packaged as microcourses or micro-learning objectis. However, often the strategy must contain a blended approach. Cinécraft’s Instructional Designers specialize in designing blended learn...
More Information » cinecraft.com/elearning.php
We are the first video production company in Cleveland, Ohio, and in the nation! Cinécraft Productions got its start on Cleveland’s near West Side as a film production studio in 1939. More than 75 years later we’re still on the leading edge of video production and motion picture storytelling. And, we’ve got dozens of Telly Awards, Emmys, Cindys, Daveys and most importantly, happy clients to prove it.
Speaking of our clients, they’ve been with us forever. We’ve built life-long partnerships with companies like Sherwin-Williams, Bendix Commercial Vehicle Systems, Eaton Corporation, Delta Faucet, and many more.
The need to tell a good story is as important now as ever. And our tried-and-true process gets to the heart of your message through careful observation, research, interviewing and brainstorming. Then we craft a creative treatment that helps you visualize the final story.
Finally, you will love the creativity, our skilled c...
More Information » cinecraft.com/video.php
Cinécraft’s Meagan Lawton Named to Elliott Masie’s 30 Under 30 Leaders @Learning2018 November 8, 2018 1:51pm
Cleveland, Ohio – July 25, 2018 – We are honored to announce that Cinécraft’s own Meagan Lawton has been named as one of Elliot Masie’s 30 UNDER 30 Learning Leaders for their @Learning2018 event. “From the day I met Meagan, I knew she was a rising star.” said Dan Keckan, CEO of Cinécraft. When asked about […]
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Cinécraft Named to 2018 Training Industry Content Development Companies Watch List for a 4th Year in a Row! August 3, 2018 3:46pm
Cleveland, Ohio – May 29, 2018 – We are honored to announce that Cinécraft has been named to the Training Industry Content Development Companies Watch List for the fourth year in a row. “We strive to create better learning solutions that bring the learner as close to the behavior or skill as possible. We do this […]
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How to make a video series: Part 3 of 3 – Phases of Production April 22, 2018 8:00am
In a minute, Creative Director, Chris Karel, shares a best practice for getting started with your first professional video production for training or marketing purposes. This is part 3 of 3 that offers a quick explanation of the three phases of production. For more information related to this brief video please consider checking out two […]
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The Best SEO Tools and Strategies for 2018 – Interview with Sean Hecking March 13, 2018 8:46am
In this interview, I dive into website health and the best SEO tools you can use to improve Search Engine Optimization. I sat down with Sean Hecking of Interactive Cleveland to get his expert insights on the topics. Sean is an experienced digital marketing consultant that helps companies build and execute successful Internet marketing strategies. […]
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Dan Keckan and Ray Jimenez, Ph.D. to Host Training Magazine Webinar March 6, 2018 10:22am
Training Magazine Network will be hosting a 1-hour long webinar, “The Anatomy of a Video-based Simulation.” The webinar is scheduled for May 17, 2018 from 12-1pm Eastern and will feature Dan Keckan, CEO of Cinecraft Productions and Ray Jimenez, Ph.D., Architect of TrainingMagNetwork.com and CLO of Vignettes Learning. They will be presenting the power […]
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How to make a video series: Part 2 of 3 – Identifying Roles March 5, 2018 5:00pm
In 36 seconds, Creative Director, Chris Karel, shares a best practice for getting started with your first professional video production for training or marketing purposes. For more information related to this brief video please consider checking out two related blog posts: Help! I have to make a video. What should I do first? How much […]
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Cinecraft Productions
Cleveland, Ohio
