Webvent

Using Your LMS to Drive Customer Engagement and Deliver Results

Thursday, November 6, 2014 2:00pm - 3:00pm EST  
Host: Association for Talent Development
By: Gregg Trosper, Director, Bridgestone and Steven Lowenthal, CEO, kineo

In a workplace with ever increasing workloads, distractions, and information, getting potential learners to engage has never been more difficult. The days of an "If you build it, they will come" strategy are well behind us, and best practice organizations are using a range of tactics to engage, excite, and build loyalty among learners.

Join us for a 60-minute session as we take a closer look at how one of those organizations, Bridgestone Americas, has put in place a multi-faceted engagement strategy with learning at the core. In this webcast, you will:

  • Hear how Bridgestone defined its business challenge and strategy.
  • See how Bridgestone implemented a learning portal that incorporates gamifications, social learning, incentives, and more to engage its customers.
  • Discover a framework for effective customer engagement.

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Presenters

Gregg Trosper
Gregg Trosper

Director, Bridgestone

Gregg Trosper is director of Consumer Tire Education in the Consumer Tire Sales Division for Bridgestone Americas Tire Operations LLC. He joined Bridgestone in 1997 and has held several positions in Information Technology, Marketing and Education supporting retail business channels.


Steven Lowenthal
Steven Lowenthal

CEO, kineo

Steve Lowenthal is the US CEO for Kineo and has responsibility for all functions of the U.S operation. He joined Kineo in 2009 and helped oversee the growth of the organization from 75 employees to over 200 globally today.

Steven has more than 20 years of leadership, business development and consulting experience and has a proven track record of growing organizations and developing and deploying successful learning solutions across a spectrum of markets to improve performance and drive business results.
 


Sponsors

  • Totara Learning

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