Webvent

Debunking Myths about Certification

Thursday, April 1, 2021 1:00pm - 2:00pm EDT

Host: Association for Talent Development
By: Morgean Hirt, Director of Credentialing, Association for Talent Development and Holly Batts, Associate Director, ATD

Wondering about the best way to advance your career? Considering pursuing professional certification but not sure what it is all about? Join us to hear from Morgean Hirt, ATD’s Certification Institute director, and Holly Batts, ATD CI associate director, to shed some light on questions such as:

  • What is the difference between a certificate and certification?
  • Is a professional certification better than a college degree?
  • Is capability the same as competency?
  • How do ATD’s education offerings and professional certification relate to the new Talent Development Capability Model?
  • Who decides what is covered on the exam?
  • Who writes the test questions?

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Presenters

Morgean Hirt
Morgean Hirt

Director of Credentialing, Association for Talent Development

As director of credentialing for the Association of Talent Development (ATD), Morgean Hirt has more than 25 years of experience in personnel certification and accreditation across a variety of professions. She provides strategic leadership and technical expertise in developing and implementing credentialing programs, focusing on test development, policy and standards development, program audits, strategic planning, and ANSI/ISO 17024 and NCCA accreditation. Believing that standards and certification enhance professionalism and credibility, Hirt has led a number of organizations through establishing industry standards for emerging professions, including clinical research, massage therapy, and mortgage brokering.

Prior to joining ATD, she served as an account executive at MetaCred, a boutique association management firm specializing in managing credentialing programs, and spent 12 years as president and CEO of Certified Fund Raising Executives International Credentialing Board, where she was responsible for establishing international support across six continents for a unified standard of fundraising practice. Hirt is also active with the Institute for Credentialing Excellence (ICE), having served as a member of the research fundraising committee, education committee, and annual conference program committee as well as a presenter at the ICE Exchange.


Holly Batts
Holly Batts

Associate Director, ATD

Holly Batts is associate director of ATD's Certification Institute and has more than 15 years of experience working in the nonprofit sector. Her background in developing and maintaining certification programs includes mid- to high-stakes assessments, extensive work with organizing SMEs, and a thorough understanding of the certification process. Holly holds a master of science degree in organizational leadership as well as Project Management Professional (PMP) and Certified Association Executive (CAE) certifications.


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