Creating an Internal Certificate Program

Thursday, March 21, 2013 12:00pm - 1:00pm EDT  
Host: Association for Talent Development
By: Sara Bushman, ASTD

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Based on the February 2013 Infoline "Creating Internal Certificate Programs," this event features author Sara Bushman introducing concepts for how to:

  • Differentiate between a certificate program and certification.
  • Determine needs and capabilities for building a certificate program.
  • Design, develop, and implement a certificate program step by step.
  • Create a program evaluation.
  • Plan for program maintenance.

Don't miss this unique opportunity to get expert answers and insight, and start building your internal certificate program!


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Sara Bushman
Sara Bushman


Sara is a workplace learning and performance professional proud to be working as an ASTD Education Project Manager. Sara led the analysis and design of the ASTD Master TrainerTM Program and is excited to share insight on the participant experience, content, application, and benefits. Sara has been involved in managing learning for nearly 12 years with significant focus on strategy, management, coaching, design, and delivery. She has worked with a wide range of organizations, both private and public, and has been based in five different countries. Sara's expertise and passion is in maximizing the learning experience.