ATD Research: 2021 State of Sales Training

Thursday, April 8, 2021 2:00pm - 3:00pm EDT

Host: Association for Talent Development
By: Alex Moore, Research Analyst

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The 2021 State of Sales Training is a new report from ATD Research that reviews trends, spending, and activities in sales training. In this webcast, we’ll discuss key benchmarks from the report, such as:

  • Expenditures for formal sales training
  • Features and elements of formal sales training
  • Content areas for formal sales training
  • Delivery methods for formal sales training
  • Training frequency and annual training days for salespeople

You do not need to have read the report to understand and attend this webcast. The report will be available in February at td.org/research-reports.

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Alex Moore
Alex Moore

Research Analyst

Alex Moore is a junior research analyst at ATD where he prepares surveys, analyzes data, and writes research reports.


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