How to Build Successful Coaching Programs at Scale - A Conversation with CRH Americas

Tuesday, May 9, 2023 2:00pm - 3:00pm EDT

Host: Association for Talent Development
By: Michelle Boockoff-Bajdek, Chief Marketing Officer and Head of Sustainability , Skillsoft; Meghan Walsh, Manager, Talent Management , CRH Americas; and Mickey Scherer, Vice President, Talent & Leadership Development, CRH

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As businesses look to retain top talent and fill their talent pipeline, building effective leaders becomes integral to all learning and development strategies. And to build effective leaders, organizations must turn to leadership coaching. Coaching allows employees to develop key power skills, like communication, strategic thinking, and empathy, to enable them to lead in the modern workforce.

But how can organizations turn the idea of coaching into action? Join us for a conversation with CRH Americas on building a successful coaching program for leaders. They will share their experience developing a coaching program from the ground up, from getting stakeholder buy-in to launching the platform across their business.

In this session, we’ll cover how to:

• Define the coaching program’s objectives.
• Assess different types of coaching options and identify the best one for your business.
• Implement and manage a coaching platform that scales with your organization.
• Build and maintain learner and manager support for the program.
• Measure progress and learner impact.

--------------------------------------------------------------------------------------------------------------------------------------- Primary Capability Covered: Coaching

Participation in this event can be reported for one (1) point of professional development for initial certification or recertification for the APTD or CPTD certification.



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Michelle Boockoff-Bajdek
Michelle Boockoff-Bajdek

Chief Marketing Officer and Head of Sustainability, Skillsoft

As chief marketing officer and head of sustainability, Michelle Boockoff-Bajdek focuses on helping companies transform today’s workforce for tomorrow’s economy. She is responsible for Skillsoft’s global marketing strategy, including generating awareness, driving preference, leading two company rebrands, and building affinity for Skillsoft. Additionally, Michelle serves as the company’s brand evangelist, helping to build a vibrant community of passionate learners, and is the company expert on all things ESG.

Michelle brings more than 25 years of marketing, branding, and strategy experience. Before Skillsoft, she held several executive positions of increasing responsibility in the high-tech sector, including CMO of IBM Watson and global head of marketing for The Weather Company, an IBM Business. Michelle is a prolific speaker on various topics, including the war for talent, gender equity in the workplace, and marketing in a post-pandemic world. She covers these topics and more as the host of Skillsoft’s podcast, The Edge. She is a founding member of CMO Huddles, a group dedicated to bringing together and empowering highly effective B2B CMOs to share, care, and dare each other to greatness. Michelle holds a master’s degree from Simmons University and sits on the pro side of the Oxford comma debate.

Meghan Walsh
Meghan Walsh

Manager, Talent Management, CRH Americas

Meghan Walsh has more than 10 years of experience working for Fortune Global 500 companies in security, safety, L&D, and talent management. Most recently, she has been the manager of talent management for CRH Americas, helping support the talent process for nearly 40,000 employees across North America. In her role, Meghan focuses on performance management and leadership development, including coaching and assessments, talent reviews, and the early-in-career development program.

Meghan has her master’s degree in organizational development from Case Western Reserve University and a bachelor’s degree in international studies and Spanish from The Ohio State University—go Bucks! She lives in Cleveland, Ohio, with her four-year-old golden retriever, Penny.

Mickey Scherer
Mickey Scherer

Vice President, Talent & Leadership Development, CRH

Mickey Scherer oversees the talent and learning and development functions at CRH Americas throughout North America. As vice president, talent and leadership development, she is responsible for building world-class talent programs to support the company's vision to become a leading industrial company. Mickey’s passion for helping others reach their potential and identifying top talent across the organization has contributed to the Frontline Leadership Program’s success and positioned the company as an employer of choice in the industry. Mickey joined CRH in 2007 as the regional vice president for the Great Lakes region. Before joining CRH, Mickey was vice president, human resources for Midmark Corporation, a medical device and equipment manufacturer. With a background in organizational development, succession planning, leadership development, and performance management, Mickey has more than 25 of experience in talent management.

Mickey holds a bachelor’s degree from Bowling Green State University and a masters in positive organizational development and change from Case Western Reserve University. Additionally, she is a DDI master facilitator, has SPHR and SHRM-SCP certifications, is a member of SHRM and ATD, and is certified in appreciative inquiry. Mickey resides in Columbus, Ohio. She has two grown daughters, one living in Atlanta, GA, and the other in Columbus, Ohio.


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