What Good Sales Training and Enablement Alignment Looks Like

Wednesday, August 23, 2023 2:00pm - 3:00pm EDT

Host: Association for Talent Development
By: Annie Lizenbergs, Sr. Director, Enablement - Learning & Development; Kara Mangan, Principal Consultant, Professional Services, Highspot; and Mary Rose Debor, Sales Training Content Specialist, LIXIL

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In today’s competitive landscape, it’s crucial for companies to equip their sales teams with the right skills, knowledge, and tools to succeed. However, many organizations struggle to align their sales training and enablement strategies, resulting in wasted resources, inconsistent messaging, and missed revenue opportunities.

In this webinar, we will share best practices for aligning your sales training and enablement strategy. We will cover topics including:

  • Assessing your sales team’s skills and needs
  • Designing a comprehensive training and enablement program
  • Measuring the effectiveness of your sales training and enablement efforts

Join this webinar to get actionable tips for creating a sales training and enablement strategy that drives business outcomes. Learn:

  • Why it’s critical to align sales training and enablement programs for sales success
  • Best practices for creating and implementing a sales training and enablement program
  • Real-world examples of successful sales training and enablement alignment 


Primary Capability Covered: Instructional Design

Participation in this event qualifies for one (1) professional development point for initial certification or recertification of the APTD and/or CPTD credential.



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Annie Lizenbergs
Annie Lizenbergs

Sr. Director, Enablement - Learning & Development

Annie Lizenbergs, senior director of revenue in L&D at Highspot, has been running revenue L&D teams for the past 12 years, with a focus on delivering learning that is aligned to GTM and business priorities. She leverages modern learning strategies and optimizes for scale, and her experience touches onboarding, sales methodology, product training, leadership development, instructional design, and strategic certification. Prior to joining Highspot, Annie was a director of sales training at Quotient Technology.  

Kara Mangan
Kara Mangan

Principal Consultant, Professional Services, Highspot

Kara Mangan is a principal consultant in strategic enablement services at Highspot. Prior to joining Highspot, Kara led sales enablement and marketing teams for Fifth Third Processing Solutions, Vantiv, and Worldpay / FIS. She works with companies to deliver strategic, scalable sales enablement programs that help drive consistent sales performance and results.   

Mary Rose Debor
Mary Rose Debor

Sales Training Content Specialist, LIXIL

Mary Rose Debor is the training content specialist for LIXIL, a global plumbing manufacturer, and an avid Highspot user/advocate! She has degrees in early childhood/special education from Indiana University of Pennsylvania and a master’s degree in public management from Carnegie Mellon University. Before working for LIXIL, she was an educator for over six years and in Human Resources for one year. These experiences built her passion for learning and helping organizations empower employees to be their best selves.